Seminar Details
| Date |
7-12-2005 |
| Time |
14:30 |
| Room/Location |
Sala conferenze - 322 - 3 piano - al DISI |
| Title |
E-Commerce Environments as 3D Electronic Institutions |
| Speaker |
Dott. Anton Bogdanovych |
| Affiliation |
Faculty of Information Technology, University of Technology , Australia. |
| Link |
http://www-staff.it.uts.edu.au/~anton/
|
| Abstract |
Many researchers have paid close attention in the recent past to 3D
product presentation in E-Commerce systems. Surprisingly, not many
practical results have been shown. In this talk we outline the reasons
for this lack of success and propose the use of 3D Virtual Worlds that
not only offer natural ways of product presentation but also provide
means to satisfy the social needs of customers, which are mostly
neglected in nowadays E-Commerce solutions. Virtual Worlds are somewhat
unregulated environments, which do not have the means to enforce
technological norms and rules on their inhabitants. But these norms can
be enforced with the help of the Electronic Institution methodology. It
will be shown how two metaphors Virtual Worlds and Electronic
Institutions are combined into a single metaphor, 3D Electronic
Institution, while retaining the features and advantages of both, and
how the 3D Electronic Institutions are generated in a semi-automatic
way. We will also demonstrate how 3D visualization can be used to open
Electronic Institutions to human users and support co-learning between
autonomous agents and humans. |
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